Underfloor Heating Company Website Copy

Radiant Heating and Cooling Solutions approached me whilst in the middle of a website redesign project. Their brief was detailed. They needed someone with a technical writing ability to create consumer-centric website copy to cater to commercial, industrial and the direct consumer of their underfloor heating products and services. 

Blog Posts for Leading Oxford Based Fire & Security Company

I worked with with a Digital Marketing Agency whose requirement was for a copywriter to write bi-weekly blog posts for their client. The requirement was for copy focussed on fire and security solutions for businesses (e.g. CCTV, fire alarms, Access control, etc.)

The nature of the content was fairly technical so they were looking for someone with previous experience in writing for the fire and security industry.

The project required copywriting expertise, a background in the fire and security market. The client also demanded punctuality and reliability – Taking the time to understand the client’s product and briefs – An engaging and thought-provoking writing style.

Client Feedback

Always on time. Always understood brief and often outperformed our expectations. Great communication and reliability.

Stephanie – Purple Frog

Leading Accountancy Firm Launching A New Website

The client wanted website copy targeted at small and large business owners looking for accounting services. The brief was to create content for every page of the website to meet the website developer’s deadline. I also wrote 5 blog posts which were posted at website launch.

Top Coffee Roaster & Brewing Equipment Hire

Pure Caffe were branching into coffee shop equipment when they contacted me to write website copy for them. They specifically wanted copy to sell their coffee equipment rental side of the business. Working with the group of entrepreneurs at Pure Caffe was enjoyable and the copy I wrote continues to bring in new business for them.

Ireland’s Best Tyre Sales & Servicing Company

To drive their PPC Strategy, the client needed website copy that would convert paid traffic into paying customers. The conversion focused copy I wrote continues to deliver results for the clients and they are enjoying amazing returns on their paid advertising investment.

Window Blinds Manufacture, Installation and Cleaning 

Clearview Blinds specialise in the manufacture, installation and cleaning of window blinds for residential and commercial customers. They were looking for a copywriter with the talent to describe the range of window blind types they offer. The copy had to sell the blinds to website visitors and after launch the client experienced an increase in website inquiries.